As the years go by and I continue building success in the translation business, I continue to be on fire learning about this industry every single day. It’s one thing to have plenty of work and to be constantly learning about the art and science of translation, but knowledge of the industry and market are also essential if one is to succeed in the world of professional translation. One of the best ways to keep on top of that angle is through social media.
I am very fortunate to have a life partner whose company, Sceneverse, is pushing the boundaries of the mobile and web digital sphere to serve culture.
Under his encouragement, I started a Twitter account a couple of years ago, before I really even knew what it would be good for. I soon found that Twitter, LinkedIn, and even Facebook were very useful to me in keeping tabs on what is happening in the broader world out there. As a freelancer, I face the challenge that all freelancers do: working alone in my office, it is not always easy to stay connected to that big world outside.
Twitter is now my main source of articles and blogs about the industry. Many language professionals maintain Twitter accounts, and they tweet about new developments in the market, what the competition is up to, their latest projects, and new research, amongst other topics. It’s also a fun forum for exchanging comments and observations on all of the information that is shared there.
I have met new clients through LinkedIn, as well as having had clients who were referred to me on Twitter by colleagues and who then made first contact through LinkedIn.
Another social media site that is less well-known is Quora. Use it to search topics, people and blogs, and learn from it or contribute to a pool of knowledge by asking questions or posting answers. It’s a great place to interact with others and increase your SEO.